Nike SB Project BA Lunarlon

Nike Lunarlon Fan-Ad

Cool shoes!  A Nike design that reminisces of astronauts bouncing about on the moon.  The insides spread impacts out and dynamically adjust tightness during each stride.  Result:  very comfy.

Photo vs. Illustrated Style

Photo vs. Illustrated Style

I’m writing this post to practice and display illustrated vector work (with an ink outline effect.)  I have some interesting screenshots leading up to the final fan-art advertisement.

First we have a screenshot of what I’m calling “photo” and “ink” vector styles.  Photo vector is what you get when you straight trace a photograph.  It tends to end up blobular and very abstract unless a significant density is reached.  Ink vectors have black outlines like tattoos or cartoons.  For the fan-art ad we went with ink vector because it’s less “sloppy” looking in this case.  Could have kept working to increase the blob density of the photo vector style as well.

Nike Daylight Ad

Nike Daylight Ad

Though this shoe comes in a variety of color layouts, we have a blue/white sample.  Looks like a blue sky with clouds kind of, so we made a nice lake backdrop for it.  Looks good with a nice artistic nature to the background.  Definitely commercially viable, assuming it fits the marketing goals of the company.  Reminds me of the beginnings of an artists designed shoe.

Graphics Library

Graphics Library

Next to show is the project graphic library.  Not super useful for this project, but still interesting to see.

Nike Lunar Ad

Nike Lunar Ad

 

 

 

 

In the end, we thought it better to move to a night-time view of the moon.  Because the product sub-name is “Lunarlon” denoting astronaut inspired design.  It’s layout has been specially formatted so that it looks good in the slideshow on the main page of zentrail.com.

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